Alycia’s lawyer:
We want facts
Domino's launches Pizza Tracker service
Hub TV’s Super scramble
All Soul games set for WPEN
Sinkoff sunk
FOX's pregame show will mix celebs with football
CTV makes the most of its Super Bowl rights
Super Bowl Advertisers and Mobile Sports Web Sites Aim
for Touchdown – Keynote to Report the Online Action
Play by Play
Pirates, FSN announce TV pact
Tina’s NESN departure a Super mystery
No clear winner yet in TV sports battle
NBA China to manage Beijing arena during and after Olympics
Office Tower to Rise in Harlem for Baseball TV Network
Bills score agreement to play in Toronto
Super Bowl Fever Sidelines Employees on Monday Morning
Fox Super Bowl Sunday Ad Take to Reach $260 Mil.
-----------------------------------------------------------------------------
Alycia’s lawyer: We want facts
Philly
Inquirer
Alycia Lane's civil attorney went to court today, saying
that he is looking "for the facts and circumstances"
surrounding her firing from KYW-TV (CBS3), her former
television station.
Paul R. Rosen would not say whether the move was a precursor
to a lawsuit. "Upon completion of this investigation,
Alycia will then determine what course of action is
in her best interest," Rosen said.
Rosen asked Common Pleas Court to issue a writ of summons.
He wants to take depositions from CBS3 president Michael
Colleran and news director Susan Schiller in connection
with Lane's firing on New Year's Day, about two weeks
after she was arrested in New York and accused of hitting
a police officer.
Lane, who received no severance in her dismissal, on
Jan. 2 hired Rosen, of the Center City firm Spector,
Gadon & Rosen.
"It is our position that KYW 3 terminated Alycia
Lane based on inaccurate press reports, innuendo, rumor
and gossip," Rosen said. "What has been filed
[today] is to determine the facts and circumstances
surrounding the reasons why KYW 3 terminated Alycia,
which appear to be contrary to the express terms of
her contract. This procedure is to examine KYW 3's motives
and actions for the conduct it expressed when it went
public to terminate Alycia."
Rosen, seeking reams of documents from CBS3, claims
that the station did not notify Lane in writing that
she'd been terminated and never set forth the reason
for her firing. Rather, he writes, CBS3 made the firing
"the lead story on its own afternoon newscast"
on Jan. 7.
In a Jan. 7 statement, Colleran said: "After assessing
the overall impact of a series of incidents resulting
from judgments she has made, we have concluded that
it would be impossible for Alycia to continue to report
the news as she, herself, has become the focus of so
many news stories. We wish to make clear that we are
not prejudging the outcome of the criminal case against
Alycia that is pending in New York. We understand that
Alycia expects to be fully vindicated in that proceeding."
In effect, Lane had become the news, rather than reporting
the news.
A CBS3 spokeswoman said today, "We've seen the
filing. There is nothing new here. We believe we made
our position on this matter clear in our previous statements."
Rosen seeks Lane's personnel file, documents surrounding
the firing and investigation and documents surrounding
the firing of other reporters, and specifically "any
other anchor or reporter of Latina descent, African
American descent or the descent of any other minority
group."
Rosen also seeks CBS3 documents relating to "Dr.
Phil" McGraw, with whom Lane appeared twice to
talk about her relationship issues; sports anchor Rich
Eisen and his wife, Suzy Shuster, likely relating to
last spring's "bikini-gate" brouhaha; Prince
Albert of Monaco, whom the
New York Post intimated that Lane had danced a mite
too closely with; and former Lane husbands Dino Calandriello
and Jay Adkins.
Lane's five-year contract began in May 2006. Her salary,
not including bonuses, was about $700,000 a year. She
was released without pay.
She was last seen on the air on Dec. 14 - about 261/2
hours before she was arrested in Lower Manhattan. Her
case there is listed for April 3. Her criminal attorney,
David Smith, had no comment about today's filing.
Rosen, known as a tenacious litigator, has a high-profile
client list including David Cutler in his years of legal
battles against his former wife, 6ABC anchor Monica
Malpass, and TV personality Larry King in his divorce
against Julia Alexander King.
--------------------------------------------------
Domino's
launches Pizza Tracker service
Detroit
News Staff and Wire Services
Domino's Pizza Inc., the operator of 8,510 pizza stores
in 55 countries, started a service that allows U.S.
customers to track their orders' progress to the delivery
van, Bloomberg News reported today.
Pizza Tracker is available at more than 3,200 Domino's
stores in the U.S. starting today, the Ann Arbor-based
company said in a statement.
"Once customers place an order, they can go to
www.dominos.com and click on the Pizza Tracker icon,"
the statement said.
"They will see a horizontal bar that lights up
red as each step in the process is completed. Customers
will see confirmation of their order being received
by the store; when it's being prepared; when it's been
placed in the oven; when it's been boxed and placed
in the
Domino's HeatWave(TM) bag; and finally, when it's on
its way for delivery."
-------------------------------------------------
Stations battle for football fans
By
Jessica Heslam
The gloves are off as Boston TV stations battle for
viewers by pumping up football coverage and exploiting
every possible angle in the days before Sunday’s
Super Bowl showdown between the Pats and Giants.
One squabble erupted before last Sunday’s Pats’
sendoff at Gillette Stadium in Foxboro.
Originally, WBZ-TV (Ch.4) was going to be the only station
allowed to broadcast the rally live. The Pats organization
made that decision because of “logistical hurdles”
and because the CBS-owned WBZ was the team’s official
playoff station, Pats spokesman Stacey James tells MediaBiz.
But when the competition got wind of it, they were none
too pleased. WBZ rivals rang the Pats and (rightly)
argued that they, too, should be able to carry it live,
as it was open to the public and Gov. Deval Patrick
planned to speak. The governor’s office echoed
their concerns.
James said the team decided to use a pool feed and WBZ,
WCVB-TV (Ch.5) and WHDH-TV (Ch.7) all aired it live.
Adding salt to Channel 4’s wounds, despite a promotional
blitz touting exclusive live rally coverage, the station
finished last in the ratings. WHDH drew 178,700 total
viewers, WCVB had 138,800 and WBZ had a shockingly low
44,900.
WBZ blamed the low ratings on being last to the air
with Pats coverage because they couldn’t cut into
network programming.
Meanwhile, a small army of local TV staffers have touched
down in Arizona, joining the more than 4,800-member
media circus. WBZ sent the biggest crew - 25 in all
- and is the only Hub station broadcasting all week
from the Pats’ hotel, the Westin Kierland Resort
and Spa in Scottsdale, Ariz.
Boston stations are spending hundreds of thousands of
dollars to send their staff out West. They’re
also pulling in ad dollars from a plethora of pregame
football specials.
All things Pats top every newscast as well as reports
throughout. The stations are bolstering their Web coverage
with behind-the-scene blogs.
But the big winner is WFXT (Ch. 25), which is airing
the Super Bowl and stands to make millions. Sources
tell MediaBiz a 30-second local spot is selling for
about $250,000.
“It’s a significant windfall for the station
in both total viewership, which translates to ratings,
and an enormous revenue opportunity for us as well,”
said FOX 25 Vice President and General Manager Gregg
Kelley.
For WBZ news anchor Jonathan Elias, it’s a homecoming
of sorts. Elias spent five years in Arizona before moving
to Boston last year. His old contacts have come in handy
as he shows off a slice of Arizona life.
One interview included a local biologist “who
has a house full of every brand of snake, scorpion and
tarantula that lives out here.”
Working for the network broadcasting the Super Bowl
has its perks. FOX 25 sports anchor Butch Stearns said
he had two hours in a room to interview football greats
Howie Long, Troy Aikman, Jimmy Johnson and others.
WCVB sports vet Mike Lynch says the “volume of
people” covering this Super Bowl has “mushroomed
beyond comprehension.”
Media day provided plenty of laughs. One female reporter
donned a wedding dress and proposed to Pats quarterback
Tom Brady [stats]. “It doesn’t border on
the absurd,” said WHDH news anchor Frances Rivera.
“It is the absurd.”
NECN, Comcast SportsNet, Boston newspapers and several
radio stations also have a major presence in Phoenix.
Nearly all of the WEEI (850 AM) sports hosts are on
scene except for John Dennis and Gerry Callahan.
The duo stayed behind because Arizona is two hours behind
the Hub, and it would have been impossible for them
to get guests on the show from 4 a.m. to 8 a.m.
The pair took a ribbing when Pats owner Robert Kraft
called in this week.
“You’re not down here?” Kraft asked
in disbelief. “You’re not at the game Sunday?
Oh my goodness. We don’t want to cause any problems
with management. The ratings you’re getting? Oh
my goodness.”
-----------------------------------------
All Soul games set for WPEN
Philly Daily News
All Soul games will continue to be aired by WPEN (950-AM)
and sr950.com this season. The team announced an extension
of its deal with the station yesterday.
The Soul opens its fifth Arena Football League season
on March 1 against visiting Orlando. *
-------------------------------------------
Sinkoff
sunk
Schenectady Daily Gazette
Sportscaster Brian Sinkoff came into a unique situation
when he joined WTEN (Ch. 10) in September 2005.First
of all, he was replacing sports director Dan Murphy,
whose contract wasn’t being renewed after 16 years
at the station. Second, WTEN was experimenting with
doing sports features, and not the traditional three-minute
sportscast.
Then
you come to find out that Sinkoff was hired before Murphy
had even left. And then you learn that Sinkoff had previously
worked with WTEN station manager Rene LaSpina in the
Scranton/Wilkes-Barre, Pa. So, you think there would
be some loyalty shown to Sinkoff by her.That
didn’t happen on Tuesday. Sinkoff, along with
several other staffers, were laid off by WTEN.
I
have mixed emotions about it. First and foremost, I
feel bad for him because I don’t like to see people
lose their job.On
the other hand, Sinkoff never stood out when I would
watch him. The sportscasts were OK, but they didn’t
make me want to come back to watch every night.
To
his credit, he did get WTEN to restore the regular sportscasts,
and he helped start “Friday Night Frenzy,”
the high school basketball highlight show.The
timing of letting Sinkoff go is horrible. We are in
the middle of the high school basketball season, and
the Giants are getting ready to play in the Super Bowl.
Weekend sports anchor Jamie Seh will be very busy.
It
will be interesting to see how quickly WTEN hires a
replacement for Sinkoff, but I bet it won’t be
as fast they hired him to replace Murphy.
------------------------------------
FOX's pregame show will mix celebs with football
Newsday
Here's the thing: If you care about the particulars
of Super Bowl XLII, you will know all there is to know
by 6 p.m. Sunday.
And
if all you care about Sunday are the commercials, guacamole
and a fruity cocktail or two, you didn't want to know
the particulars in the first place.
That's
more or less Fox's theory as it plans its pregame extravaganza.
The more its people explained it here the other day,
the more sense it made.
"To
me, four hours on one game just doing football is pretty
narrowcasting," said Scott Ackerson, the four-hour
show's producer.
"There
will be plenty of football, but it's not your basic
pregame show. There are a lot of celebrities and a lot
of stars, so let's get them on the air, take advantage
of that . . . The NFL Network alone is doing 240 hours
on the game. Really, what can we possibly say that hasn't
been said already?"
Fox's
news release last week promised "to mix the safety
blitz with Hollywood glitz."
Or,
as host Curt Menefee said, "Instead of doing the
economic impact or tailgating parties, the same old
crap, OK, let's do celebrity interviews. I'd rather
hear Adam Sandler being goofy for four minutes."
Enter
Ryan Seacrest, who happens to host a show on Fox that
is reasonably popular.
At
times Menefee will throw to Seacrest, the show's "entertainment
host," who will interview celebrities as they enter
the stadium, red-carpet style.
Menefee
said he's fine with that.
"The
reality of it is he's on the No. 1 show in America,"
he said. "He has an audience that is different
from our demographic . . . Now if he wanted to do Week
16 in the studio, we have issues."
The
festivities also will feature Jordin Sparks, the reigning
"American Idol," singing the national anthem
and Paula Abdul, an "Idol" judge, performing
her new song, "Dance Like There's No Tomorrow."
Nice
of her to sneak a sports cliché into the title.
"It's
going to surprise a lot of people," Ackerson said
of the song.
In
what way?
"It's
going to be good. I know what everybody thinks, and
they are going to be wrong, because I know what it's
going to be."
The
challenge for Seacrest will be making the celebrity
arrivals seem interesting.
Yes,
there will be many famous people. But Super Bowl crowds
notoriously are full of anonymous ad managers for corporate
sponsors, fans fortunate enough to answer four questions
from WFAN's Marquis and the occasional Brady jersey-clad
season ticket-holder.
"I
think you'll see less glitter tanning cream than you
see on most red carpets," Seacrest said.
Presumably
the ladies will not be wearing formal evening attire,
and thus it will be difficult for him to inquire about
dress designers.
And
if Scarlett Johansson does show up, will we care whether
she likes the Giants against the spread or what she
thinks of Eli's confidence level?
"There
will be other things to talk about than the number of
sequins on one's dress," Seacrest said.
We
shall see.
Regardless
of the reviews Monday, Ackerson said he will have his
cell phone off and his car pointed toward his Southern
California home.
Notable:
A wager between Mayor Bloomberg and Boston's Thomas
M. Menino pits Manhattan clam chowder vs. New England
clam chowder.
------------------------------------
CTV
makes the most of its Super Bowl rights
Toronto
Globe & Mail
Canadian television has never given the Super Bowl the
level of hype and hoopla seen this week.
The rights holder, CTV, is promoting and carrying content
on four of its media platforms as well as airing programming
on the main network.
CTV's sports channel, TSN, has sent four broadcasters
to Phoenix, where SportsCentre has been based since
Monday. ESPN Classic Canada, also owned by CTV, will
begin a Super Bowl marathon of vintage telecasts tomorrow.
The cable news channel, CTV NewsNet, is also airing
reports.
As well, CTV News is providing coverage. Canada AM will
begin airing features this morning, although it's unclear
what Joe Theismann, the broadcaster and former CFL and
NFL quarterback, knows about Super Bowl party tips.
CTV's eTalk will put a celebrity spin on the coverage.
Another show, Fashion Television, will explore "the
history, marketing, design and branding of NFL uniforms."
And during the game telecast (New England Patriots-New
York Giants), there will be content on CTV.ca.
Is that enough? Or is it too much?
"It's pretty amazing," an advertising source
said. "They've embraced the property in every way
that an NFL fan would want. They're really being smart
about it."
The wall-to-wall, multi-platform coverage illustrates
the enormous cross-promotional and program-sharing opportunities
that exist when a large media company buys the rights
to the leading sports event in North America.
"It's been kind of a perfect scenario for us,"
said Rick Brace, CTV's president of business planning,
revenue and sports. "The vision has always been,
how can we take advantage of the rights that we have
across as many services and programs as possible?"
CTV and Rogers Sportsnet together paid a total of about
$15-million for NFL rights, a price that was too rich
for Global Television, which had been the league's rights
holder for 25 years. It was a package deal, but CTV
would have paid more than $5-million for the Super Bowl
alone.
"CTV's [profit] margin will be smaller than it
has been for Global, because it paid more for the rights,"
a source said. "But CTV will make a substantial
profit."
To help pay the bills, CTV increased advertising rates
by 10 per cent from last year to about $110,000 for
a 30-second spot.
Brace refused to comment, except to say, "We're
very pleased with how the deal has turned out. Advertisers
have been enthusiastic. Our ratings [for the 1 p.m.
regular-season NFL game and postseason] have grown as
the year has gone on. For us, we see it as a tremendous
success."
Super Bowl records?
If the Super Bowl is close — ideally, the underdog
Giants would need to be leading in the fourth quarter
— CTV and Fox Television in the United States
could be looking at record audiences.
In addition to the Patriots gunning for an unprecedented
19-0 season, Pats quarterback Tom Brady is a major star
and the teams involved are based in large markets.
However, Fox Sports president Ed Goren expressed only
cautious optimism during a conference call this week.
"I think that if the game is competitive it will
be one of the most watched television shows ever,"
he said. "So, I think viewership could be right
up there in the top five of all time shows."
That may sound like a bold prediction, but it's a very
attainable goal. The most watched television show of
all time was the 1983 finale of M*A*S*H (about 125 million
viewers), followed by the 1996 Super Bowl (Dallas Cowboys-Pittsburgh
Steelers), with 94.08 million viewers, and last year's
Super Bowl (Indianapolis Colts-Chicago Bears) with 93.2
million. The audience for a close game on Sunday could
very well top the 1996 Super Bowl viewership.
A rating, which is the percentage of potential households
tuned into a telecast, is a different story. Because
of viewing fragmentation caused by the multiple channel
universe, Super Bowl ratings have declined from a high
of 49.1 in 1982.
Could Sunday's game earn a 50 rating?
"In today's world, I don't think you can get a
rating of 50," Goren said.
Last year's telecast (CBS) had a 42.6 rating. The record
1996 telecast (NBC) earned a 46.1.
The largest Canadian audience for the Super Bowl was
Global's 4.307 million for the 2006 game (Pittsburgh
Steelers-Seattle Seahawks).
--------------------------------------
Super Bowl Advertisers and Mobile Sports Web
Sites Aim for Touchdown
BusinessWire.com
SAN MATEO, Calif.--(BUSINESS WIRE)--Keynote Competitive
Research, the industry analysis group of Keynote Systems
(Nasdaq:KEYN), today announced it would make itself
readily available to media immediately following Super
Bowl XLII 2008 for reporting on the technical quality
(responsiveness and reliability) of four leading mobile
sports Web sites, three popular sites streaming Super
Bowl commercials and 35 of the Super Bowl advertiser’s
Web sites. Media interested in receiving “Keynote
Media Updates” regarding how leading Web sites
are performing during this period of time and/or to
schedule an interview on Sunday night or Monday should
email their request to: svandermay@citigatecunningham.com
and dberkowitz@keynote.com.
Leveraging the company’s global test & measurement
network, Keynote will collect mobile performance data
to measure the response time and availability of the
following four mobile sports Web sites: ESPN (NYSE:
DIS), Yahoo Sports (NASDAQ: YHOO), FOX Sports (NYSE:
NWS) and CBS (NYSE: CBS). Keynote will also offer comparisons
between the sites average performance to their Super
Bowl Sunday performance.
Using Transaction Perspective® 8.0, Keynote’s
market–leading Web site performance measurement
and monitoring service, the company will also measure
the performance of three popular sites that will be
streaming Super Bowl commercials online including AOL
Sports (NYSE: TWX), YouTube (NASDAQ: GOOG) and MySpace.
Additionally, Keynote will monitor site responsiveness
and reliability of 35 of the Super Bowl advertiser’s
Web sites including: Anheuser-Busch (NYSE: BUD), Audi
of America, Bridgestone Firestone North America, Cars.com,
Careerbuilder.com, Coca-Cola Co. (NYSE: CCE), Dell (NASDAQ:
DELL), E*TRADE (NASDAQ: ETFC), FedEx (NYSE: FDX), Frito
Lay, Gatorade, Garmin GPS (NASDAQ: GRMN), General Motors
(NYSE: GM), GoDaddy.com, Hershey (NYSE: HSY), Hyundai
Motor America, Kraft Foods (NYSE: KFT), NFL, New Line,
Paramount Pictures (NYSE: VIA.B), Pepsi-Cola North America
(NYSE: PEP), Procter & Gamble (NYSE: PG), Salesgenie.com,
Sony Pictures (NYSE: SNE), Taco Bell, T-Mobile, Toshiba,
Toyota Motor Sales USA, Unilever, Universal Pictures,
Under Armour (NYSE: UA), Victoria’s Secret (NYSE:
LTD), Warner Brothers, Walt Disney Co. (NYSE: DI) and
the White House Office of National Drug Control Policy.
The data used to create Keynote’s Web site performance
indices is collected in real time on an hourly basis
from 10 cities across the U.S. providing an up-to-the-minute
barometer of the online Super Bowl experience before,
during and after the game.
------------------------------------------
Pirates,
FSN announce TV pact
By Jenifer Langosch / MLB.com
PITTSBURGH
-- The Pirates and Fox Sports Net Pittsburgh have announced
that the regional sports station will be televising
125 regular season Pirates games this season. That total
of 125 games is a record high for FSN and up from 117
telecasts in 2007.
"We are extremely pleased that FSN will showcase
more Pirates games and programming for our fans in 2008
than ever before," Pirates president Frank Coonelly
said in a release sent out on Wednesday.
In addition to the regular season coverage, FSN will
also televise two games from Spring Training in Bradenton,
Fla. The Pirates' March 19 contest against the Yankees
at 7:05 p.m. ET will be shown live from McKechnie Field,
as will the club's 1 p.m. game against the Twins on
March 25.
The station's regular season coverage will commence
on March 31, when the Pirates play their season opener
at Atlanta's Turner Field. First pitch is scheduled
for 7:05 p.m., with the FSN pregame show set to start
30 minutes earlier.
FSN will also televise all but one of the Pirates' six
games during the team's first homestand of the season.
The April 7 home opener against the Cubs, which will
begin at 1:35 p.m., will be shown on FSN and will be
preceded by pregame coverage from PNC Park beginning
at noon.
Other notable games that will be televised by FSN include
all three of the Pirates' home games against the Yankees
from June 24-26. In all, FSN will carry all but two
of the 15 Interleague games Pittsburgh will play next
June.
FSN will continue to employ the same group of broadcasters
again this season, with Lanny Frattare and Greg Brown
holding down play-by-play duties and Steve Blass, Bob
Walk and John Wehner complementing them as the station's
color analysts.
-----------------------------------------
Tina’s NESN departure a Super mystery
Boston Herald
PHOENIX - Now don’t say you heard it here. Because
nobody’s supposed to know. But there may be more
to the Tina Cervasio-NESN split than the Red Sox [team
stats] network has let on.
Now NESN is denying all, but here’s what we hear:
That Tina and the station had been in talks to renew
her contract but that the NESN suits weren’t exactly
showing their Fenway go-to gal the love. And the two
sides had not come to terms.
Meanwhile Tina, who had just finished the grueling Red
Sox season, covering just about every single one of
the team’s 162 games -and the playoffs - was dispatched
to Foxboro to cover the Patriots [team stats] as they
chased a perfect record.
We’re told that, after the Pats became AFC champs,
Tina was assigned to cover the Super Bowl. But then,
as her contract negotiations dragged out, she was suddenly
told to unpack her bags!
“She got an e-mail (last) Wednesday telling her
she wasn’t going to Arizona,” said Someone
Who Knows. “They sent Hazel (Mae) instead.”
That, word is, was the last straw.
But NESN spokesguy Gary Roy said it’s so not true.
“Tina was not told anything in an e-mail on Wednesday,”
Roy said in an e-mail. “She was indeed pulled
from the Super Bowl assignment, but it was to allow
her time to make this important decision with her family.
We can’t speak for Tina regarding the reasons
for her decision, except to pass along the statement
she gave us for the press release. Thanks for checking
with me to help clarify these points.”
The press release, issued Tuesday, said Tina was moving
on and that it was a mutual parting of the ways. Tina,
whose hubby lives in New Jersey, wanted to be closer
to the homefront, according to the statement. But we’re
told that, in fact, Cervasio did want to re-sign with
NESN but not at the lowball number they threw out.
“They had been jerking her around at every turn,”
said another Cervasio fan. “But that’s just
a BS move to pull her off the Super Bowl to get her
to sign the contract.”
Tina didn’t return our calls yesterday. But, as
we told you a couple of weeks ago, Cervasio was interviewed
for a weekend sports anchor gig at FOX5 in New York.
However, she has not yet landed the job. Do stay tuned
. . .
--------------------------------------
No clear winner yet in TV sports battle
The Capital Times
To listen to sports talk radio or read Internet message
boards and newspapers, you would think a deluge of customers
has abandoned Charter Communications for satellite to
get the Big Ten Network and NFL Network.
Yet the available figures show little, if any, impact
on Charter, and the company emphatically says its hard-line
stance was the right decision.
"There would be much more negative impact to our
customer numbers if we forced the high cost of both
Big Ten Network and NFL Network on every customer, as
they want us to, than (there has been) from taking the
stand we have taken," said Charter regional spokesman
John Miller.
Most of the available customer data is from the third
quarter (July-September), which preceded the more high-profile
games that really riled up local fans: the University
of Wisconsin's conference football games, especially
against Ohio State, on BTN; the Green Bay-Dallas showdown
on NFL Network; and the start of UW's extensive basketball
schedule on BTN.
Some expect that more significant Charter losses will
be seen when fourth-quarter numbers are reported in
a few weeks, although Nielsen's market share statistics
show cable, which is mostly Charter, and satellite both
gaining from July through November in the Madison Designated
Market Area, which includes more than 370,000 TV households
in 11 counties.
Cable has gone from 53 to 54 percent; alternate delivery,
which includes satellite, from 28 to 28.5 percent; and
broadcast from 19.7 to 18 percent.
"While the pain inflicted on the cable industry
for not carrying the Big Ten Network during college
football season has been moderate . . . we believe the
pain is set to reach a whole new level as college basketball
season tips off in November," cable analyst Richard
Greenfield of New York-based Pali Research wrote in
October.
Others point out that NFL Network's major impact began
last season when its schedule included a Green Bay-Minnesota
telecast, as well as the hassles in switching services
and the fact that some people can't get satellite because
trees or buildings block the signals or their landlord
or condo association prevents them from installing a
dish.
"There's a lot of venting but taking the step to
actually switch is not a simple thing," said Barry
Orton, a UW professor of telecommunications who doesn't
think Charter suffered a jump in subscriber losses in
the fourth quarter. "I think there's a lot more
noise than actuality."
A big issue in switching to satellite TV is Internet
access. A person can use Charter's high-speed Internet,
but it is fairly costly outside of bundles with TV and/or
phone services. Phone companies bundle with the satellite
TV providers but DSL high-speed phone Internet doesn't
reach everywhere. In addition, DSL requires landline
phone service, which many have ditched for cell phones.
There are satellite high-speed Internet services, but
they are more expensive.
Even among those who have switched to satellite, it's
no certainty that BTN and NFL Network were the deciding
factors.
Scott Erickson, who bought a home in Oregon in June
and recently switched to DirecTV from Charter, is a
UW alumnus who played in the band and a huge sports
fan, but the sports networks didn't drive his decision.
"I got Charter installed in June and I think I
called them every week for eight weeks with some kind
of problem," Erickson said. "I don't think
I ever had my HD channels for more than five days in
a row. The TV guide was always either to be announced
or five channels off. My Video On Demand never worked.
And I had billing problems. It took six calls and two
office trips to apply the check I gave the technician
when he came to install it. They figured out that they
had one number off in my account number so my payment
was applied to someone else's account. One call they
gave me a $100 credit and when I called the next week
they said they had no record of me calling in the last
six weeks.
"(BTN and NFL Network were) a nice plus but there
was no way I was going to stay with Charter if they
had every channel in the world."
Erickson uses just a cell phone so for now he has kept
his Charter Internet, but he's been looking into bundling
Verizon phone, wireless and DSL with his DirecTV.
Nationally, Charter reported in its third-quarter earnings
announcement that it lost about 40,000 basic cable customers.
Coupled with Milwaukee and Fox Valley area cable provider
Time Warner's reported third-quarter loss of about 83,000
basic cable customers, some asserted that BTN and NFL
Network were driving significant business away from
the companies.
That may be a reach.
First, the losses were concentrated in the Los Angeles
and Dallas markets, where satellite and phone companies
were heavily marketing their TV services, and where
the Big Ten is a negligible factor. Charter said about
10,000 of its losses were in those markets, while Time
Warner said about 66,000 of its losses were there.
Second, while the loss of basic cable subscribers hurt,
both companies gained customers for their other services.
Charter added 15,800 digital cable, 53,00 Internet and
102,300 phone, while Time Warner gained 128,000, 224,000
and 275,000 respectively.
Orton said cable companies have long been pushing customers
from basic to digital, where they make more money and
sell advanced services such as Video On Demand (VOD),
so basic losses are good if they're turned into digital
gains.
Still, Charter did lose more basic cable customers than
it gained digital, which could indicate attrition in
this region related to the sports networks, especially
BTN.
Local statistics don't show that, however.
Citing competitive concerns, all of the companies routinely
decline to detail customer counts beyond the national
totals they report in their financial statements, but
Charter does report total cable subscriber numbers to
the city of Madison. And those figures were up solidly
for each month of the third quarter of 2007 compared
to the corresponding months the prior three years (see
accompanying graphic).
Charter's Miller said the company has been benefiting
from its bundles of services and its VOD service.
"The bundle provides so much value that it has
driven those subscriber numbers much higher," Miller
said. "And we're the only (Madison provider) with
Video On Demand and you're going to see that product
just explode with a wider array (of offerings) and hundreds
of hours of high-def."
He conceded that BTN and NFL Network have cost Charter
some customers, but reiterated the company's belief
in its hard-line stance.
"The value decision is whether it's worth it to
appease the diehard sports fan at the expense of the
vast majority of non-diehard sports fans," he said.
"We literally watch (customer migration) numbers
day to day and if we feel that we're going into a position
where the loss of customers is going to force us into
taking a bad deal with the Big Ten Network and the NFL
Network then we're going to have to make that decision
but we haven't had to yet."
The No. 1 comment customers make to Charter, Miller
said, is not to force them to take new services when
they are added. Instead, put them on optional tiers,
which has been the company's philosophy.
To that end, he said Charter offered both BTN and NFL
Network the compromise of free a la carte-style carriage
on the basis that the networks set the price and keep
all the revenue from customers that buy them, but both
networks said no.
Miller said only the ESPN family of channels has the
potential by itself to sway any provider's business
plan or profit-loss statement.
"They have proven to draw broad viewership over
the years and we're more than willing to pay for that,"
he said.
Orton said the sports networks have been a public relations
disaster for the cable companies, which have seen their
stocks "tank" in recent months. Debt-plagued
Charter, for example, briefly fell under $1 per share
this month, after being as high as $4.93 in the past
year.
Both DirecTV and DISH reported gaining customers in
the third quarter, but DirecTV increased its gains while
DISH's dropped compared to a year earlier (see accompanying
graphic).
DirecTV spokesman Robert Mercer said in a statement
that the company saw a "healthy lift in Big Ten
markets as a result of our PR/marketing campaign during
the months of July, August and early September."
(DirecTV ran a heavy marketing campaign centered on
NFL Network last season.)
Mercer said DirecTV installers "wore out a lot
of tires on truck rolls for new installations in these
(Big Ten) markets."
In September, the local office of DirecTV installer
Premier Communications reported that the normal wait
of two to three days from order to installation was
more than 10 days. While one customer reported waiting
20 days in December, Erickson said he waited less than
five days.
Premier reportedly sent installers from other states
here to help with the crush.
A recent call to Premier here was referred to the company's
general counsel, Kathy Terry, who said it wasn't unusual
for crews to be moved to meet demand, although she had
no specific info about Madison.
She also had no specific info about wait times here,
but said, "we would be unhappy if customers were
waiting 10 days to get installs."
DISH, which focuses on value pricing in much of its
marketing, blamed the weakening economy, as well as
operational woes for the slower third-quarter growth.
"If you go down some subdivisions in America today,
every other house has a for sale sign, and that particular
house may have a dish on the roof or may have cable
running into the house, and there is nobody living there,"
CEO Charlie Ergen told analysts. "You have that
kind of backdrop where it is much more competitive environment
because of the economy."
DISH spokesman Parker McConachie said the company has
seen "a lot of activations" due to the "very
powerful combination" of BTN and NFL Network.
Orton said the satellite companies also have been gaining
from their far larger HD offerings -- now at or headed
to 100 channels -- compared to cable. Charter plans
to roughly double its HD lineup from a little more than
20 to about 40 channels over the next year or two, with
the timing varying by market.
TDS, which bundles DISH with its phone and Internet
service locally, has been gaining about 1,500 DISH customers
a month, about double a year ago, President and CEO
Dave Wittwer said.
"I think it's a combination of factors," Wittwer
said. "We've run some pretty strong promotions.
There's a great selection of high-definition channels
on DISH. And certainly the Big Ten Network and a second
season of the NFL Network have had an impact."
Wittwer added that TDS would be gaining DISH customers
even if Charter had the sports networks, just not as
many.
NFL Network spokesman Seth Palansky said the network
believes that it prompted more than 200,000 people to
switch providers in 2007.
In promotions this year related to the two Dallas Cowboys
NFL Network telecasts, the NFL said three different
cable companies with carriage deals saw subscriber increase
of 1022 percent, 497 percent and 425 percent above typical
for the times frames, while a Jacksonville Jaguar game-related
promotion saw a provider post a 230 percent increase.
"Texas is going nuts," Palansky said. "And
we're doing very well in Los Angeles, where there's
not a team so people are fans of any team and they're
just trying to get their content."
BTN spokesman Mike Vest said the network doesn't have
access to detailed numbers but that "based on everything
we're hearing from across the Big 10 region, a lot of
fans are doing what they need to do to see the Big Ten
Network."
While BTN's heavy hoops schedule may prompt additional
switches here into February, especially if the Badgers
are doing well, after that there are no more high-profile
game telecasts until next season, meaning much of the
incentive to switch is gone.
And since many of those who would switch may already
have switched, there may not be much impact next season
if Charter and the networks still haven't reached a
deal.
But that isn't a universal view.
"I that the opportunity is wide open," DISH's
McConachie said. "I think you've got sports fans
that for one reason or another didn't take advantage
of the opportunity this season but are going to next
season."
The wild card in the issue is the phone companies' proprietary
TV services, both of which carry BTN and NFL Network,
and which don't face the issues that hamper satellite
such as trees and buildings blocking a signal.
If Verizon brings "FIOS," which uses fiber
lines to transmit services into the home at ultra high
speeds, to its Madison area communities, it will be
after 2010. But AT&T has begun offering "U-verse,"
which is delivered to homes like an Internet service
over the company's fiber and copper network, in the
Milwaukee area and is expected to offer it here later
this year or in 2009.
Palansky predicted that once AT&T launches U-verse
in Madison, Charter will "change their tune"
in negotiations.
"Verizon's eating (Charter's) lunch outside Dallas,"
he said. "It's been a big trend."
Miller noted that AT&T has struggled with numerous
technical issues with U-verse "that will make a
consumer sit back and think besides whether the service
has Big Ten Network and NFL Network."
U-verse suffered a national hours-long outage on Oct.
21, and some analysts have been skeptical that the Internet
protocol architecture used for U-verse will be able
to scale up to handle millions of customers comfortably.
Orton predicted that AT&T "will pour marketing
money like crazy" into the launch of U-verse here,
but said it might not come in time to impact next football
or even basketball season.
"Every single estimate for how many customers they'll
reach cuts back on the previous one," he said.
"I don't see it in Madison in any widespread way
in 2008."
------------------------------------
NBA
China to manage Beijing arena during and after Olympics
USA
Today
BEIJING
(AP) — The NBA has taken a stake in designing
and running Beijing's Olympic basketball venue, during
and after August's Summer Games.
NBA China - a joint venture of the NBA, broadcaster
ESPN and Chinese companies - said Thursday it has joined
promoter AEG and the Beijing Wukesong Culture and Sports
Center to design, market, program and operate the stadium.
Basketball is growing in popularity in China, and the
nation's top player, Houston center Yao Ming, is expected
to be one of the Olympics' major stars. The NBA, NFL
and Major League Baseball are all striving to crack
the
China market and take advantage of the nation's burgeoning
leisure spending.
The glass-walled indoor stadium in western Beijing seats
18,000, sitting beside baseball fields that will be
torn down and replaced. There had already been an agreement
among the NBA, the Beijing Olympics Organizing
Committee and FIBA - the game's world governing body
- to run the facility during the Olympics.
----------------------------------------------
Office Tower to Rise in Harlem for Baseball
TV Network
NY Times
Major League Baseball plans to build a home on 125th
Street, Harlem’s premier boulevard, for its cable
network, which is scheduled to make its debut early
next year with some 50 million subscribers, real estate
and baseball executives said on Wednesday.
The planned building, to be developed by Vornado Realty
Trust, would rise 21 stories in an interlocking set
of luminescent glass cubes at 125th Street and Park
Avenue and would be the first prime office tower to
be built in Harlem in more than three decades.
Vornado is also negotiating with Inner City Broadcasting,
the second-largest radio broadcasting company aimed
at black listeners, to move to the planned tower from
its Midtown offices, according to real estate executives
and local officials.
The Vornado project is an expression of how sky-high
rents in Midtown Manhattan have contributed to Harlem’s
renaissance, pushing residential developers in particular
to build in the once economically struggling community.
The Vornado project, to be called Harlem Park, would
be the first major office tower in the area since the
construction of the State Office Building, also on 125th
Street, in the early 1970s.
But Vornado still has hurdles to cross, and if the project
advances, it would not be the first to hold a groundbreaking
at the site. Three years ago, Gov. George E. Pataki
and Mayor Michael R. Bloomberg held a press conference
there in anticipation of a $236 million hotel and retail
project that never materialized.
Vornado is seeking an exception to proposed rezoning
that would impose height restrictions on buildings along
125th Street before it starts construction in the spring,
and Major League Baseball is negotiating with the city
for an incentive package. Some elected officials are
also seeking assurances that the project will provide
jobs for local residents and will not displace small
businesses in the area.
“We want to know about jobs and we want to protect
indigenous businesses,” said city Councilwoman
Inez E. Dickens, whose district includes the site, now
a vacant lot.
Still, city officials are optimistic that a national
developer like Vornado and a major tenant like Major
League Baseball will propel the project forward.
“Harlem Park will be the area’s first Class-A
office tower in decades and will attract major tenants,
showcasing the economic growth under way in Harlem,”
said Robert C. Lieber, the deputy mayor for economic
development. “We’re still negotiating with
Vornado and Major League Baseball, and if we are able
to get it done, it will be a home run for the entire
area.”
Real estate executives said that Major League Baseball
was completing negotiations to lease about one-fifth
of the planned 630,000-square-foot building. That would
include the second and third floors for broadcast studios
and editing, as well as the top two floors of the tower
for the network’s executive and sales offices.
The area around Park Avenue is still frayed and has
not seen as much development as other stretches of 125th
Street. But Harlem has changed dramatically.
The average price for new apartments in Harlem has hit
$895,000. The historic Apollo Theater on 125th Street
is in the midst of a $96 million restoration and expansion.
Two hotels are under development nearby, and national
retailers like Old Navy, Starbucks and Sony Theaters
have moved onto the boulevard. Columbia University has
plans for a new $7 billion campus on 17 acres to the
west.
Vornado took over the site at Park Avenue last year,
after the hotel project died. The company said then
that it viewed the spot as ideal for a commercial tower
because it sits close to a subway stop, a Metro-North
train stop and what will be the northern terminus of
the Second Avenue subway. It has nearby highway access
to the airports and has nostalgic appeal because it
is also less than two miles south of 155th Street and
the former site of the Polo Grounds, where the New York
Giants played, and Yankee Stadium, in the Bronx.
Vornado hired Swanke Hayden Connell Architects. But
it still needed a blue-chip anchor tenant for the project
in order to begin construction. And Major League Baseball,
which wanted to enter the lucrative world of cable television,
needed space.
The league’s new network, like the channels already
operated by the National Basketball Association, the
National Football League and the National Hockey League,
will offer a mix of live games, studio-based shows and
archival, fantasy and reality programming. League-owned
networks are vehicles to appeal to fans who want the
type of concentrated fix on a single sport that they
cannot get from ESPN or the local channels that carry
teams’ games.
Unlike the N.F.L., baseball chose not to wage a protracted
fight against cable operators to extend its subscriber
rolls; it ensured major distribution by giving Comcast,
Time Warner and Cox shares in the network that total
16.67 percent, the same stake that had already been
provided to DirecTV for being the first to agree to
carry the channel. Because of that deal, the baseball
network is expected to be one of the most successful
start-ups in television history.
After searching for space in Manhattan, Queens and New
Jersey, the league’s broker, CB Richard Ellis,
brought it to the Vornado project on 125th Street, where
proposed rents are half those of similar buildings in
Midtown. Tenants could also get tax breaks. Since Vornado
does not expect to complete the tower until 2010, Major
League Baseball has found temporary space in Secaucus,
N.J.
The city is set to rezone 125th Street and restrict
building heights in such a way that the tower would
be about 40 feet too tall. The company is hoping for
an exemption.
But local officials are also concerned that the current
wave of gentrification is displacing not only longtime
residents, but also small businesses on 125th Street
that had stuck it out through the bad times in Harlem.
Major League Baseball’s decision “is an
exciting way that they can deepen their relationship
with the African and Hispanic communities,” said
Robert J. Rodriguez, chairman of Community Board 11.
“We’re interested in seeing how that develops.
As a community, we recognize how an office development
could add vibrancy to the surrounding community. But
we remain concerned about how this development proceeds
and about jobs for local residents.”
----------------------------------------------
Bills score agreement to play in Toronto
London Free Press
TORONTO -- The National Football League has reached
an agreement with the Buffalo Bills that will allow
them to play eight games in Toronto over the next five
years, starting in 2008.
Two sources requesting anonymity said yesterday that
NFL commissioner Roger Goodell will make the announcement
tomorrow at his state-of-the-union address in Arizona.
The Bills, as well as the Toronto Argonauts and Hamilton
Tiger-Cats of the CFL, would then hold a joint news
conference in Toronto next week to officially unveil
the details.
That, though, was news to Argos co-owner David Cynamon.
"I have no idea, I swear," he said when contacted
yesterday. "I know about the Bills potentially
coming here for games, but that's it."
However, news of the NFL's approval isn't surprising.
Last week ESPN reported Buffalo would "almost certainly"
get approval from league owners to play a regular-season
game in Toronto in 2008.
The
sources said the Bills will play a regular-season game
at Rogers Centre in 2008 after the CFL season, avoiding
possible conflicts with both the Argos and Ticats. As
part of that deal, season-ticket holders with both clubs
will be given some sort of priority at purchasing tickets
to Buffalo's game here.
The Fan 590, a Toronto all-sports radio station, reported
the Bills' agreement only ensures that the 2008 game
won't conflict with the CFL schedule and that it wasn't
clear whether that stipulation would also apply to the
other four years of the deal.
The Fan also reported tickets would be done via lottery,
with first crack going to Argos and Ticats season-ticket
holders, then Bills season-ticket holders. The average
price would reportedly be Cdn$250 a game and fans would
have to purchase all eight tickets and pay for them
upfront.
In October, Bills owner Ralph Wilson Jr. asked the NFL
for permission to play eight home games in Toronto over
five years, beginning in 2008. Buffalo would play one
regular-season contest each year at Rogers Centre, with
three exhibition contests sprinkled in over the five-year
span.
The plan, Wilson said, was to an attempt to expand the
Bills market as well as its fan base by playing games
in a more vibrant Toronto marketplace. The hope would
be that playing games in Canada might result in more
Canadian businesses purchasing the high-end seats at
Ralph Wilson Stadium.
--------------------------------
Super Bowl Fever Sidelines Employees on Monday
Morning
BusinessWire.com
CHELMSFORD, Mass.--(BUSINESS WIRE)--New survey findings
suggest that an estimated 1.5 millioni employedii U.S.
adults may call in sick to work the day after the Super
Bowl. The “Super Bowl Fever Sidelines Employees
on Monday Morning” survey of 1,430 adults employed
full-time was sponsored by The Workforce Institute™
at Kronos® Incorporated and conducted online via
Harris Interactive.
The survey shows that another three percent of respondents,
or an estimated 4.4 millioniii employees, may arrive
late to work the Monday after the Super Bowl. This number
is in-line with the three percent of respondents who
admit to, in the past, having arrived late to work the
Monday after the Super Bowl. Interestingly enough, three
percent also say that they have previously called in
sick to work the Monday after the Super Bowl, indicating
that the number of employees who actually do call in
sick may be significantly higher than the number who
say they might.
Super Bowl-related absences could be particularly striking
for organizations with a high population of Gen X and
Gen Y employees, as the majority of the employed adults
who say they may call in sick the day after the Super
Bowl are males and females between the ages of 18-34
years (4 percent and 3 percent, respectively).
Unscheduled absences, including those that organizations
will experience after the Super Bowl, cost U.S. employers
billions of dollars each year in lost productivity,
impact production and customer service, and create employee
satisfaction problems.
Until recently, few organizations were conscience of
this hidden cost or were simply not focused on controlling
it.
“Today, best practice organizations are using
automated solutions to manage and apply attendance policies
fairly and consistently throughout their organizations,”
said Joyce Maroney, director of the Workforce Institute
at Kronos Incorporated. “Managers benefit from
the timely information, which enables them to quickly
adjust to unscheduled absences without impacting production
or employee satisfaction. Employees are empowered with
self-service tools, which provide access to vacation
and personal leave time balance information, encouraging
them to plan appropriately for time away from work.
This supports a healthy work/life balance and reduces
unscheduled absences.”
Study Methodology
This Super Bowl survey was conducted online within the
United States by Harris Interactive on behalf of Kronos
Incorporated between January 24 and 28, 2008 among 3,091
U.S. adults aged 18 and over, of whom 1,430 were employed
full-time. Results were weighted as needed for age,
sex, race/ethnicity, education, region and household
income. Propensity score weighting was also used to
adjust for respondents’ propensity to be online.
All sample surveys and polls, whether or not they use
probability sampling, are subject to multiple sources
of error which are most often not possible to quantify
or estimate, including sampling error, coverage error,
error associated with nonresponse, error associated
with question wording and response options, and post-survey
weighting and adjustments. Therefore, Harris Interactive
avoids the words “margin of error” as they
are misleading. All that can be calculated are different
possible sampling errors with different probabilities
for pure, unweighted, random samples with 100% response
rates. These are only theoretical because no published
polls come close to this ideal.
Respondents for this survey were selected from among
those who have agreed to participate in Harris Interactive
surveys. The data have been weighted to reflect the
composition of the U.S. adult population. Because the
sample is based on those who agreed to be invited to
participate in the Harris Interactive online research
panel, no estimates of theoretical sampling error can
be calculated.
----------------------------------------------
Fox Super Bowl Sunday Ad Take to Reach $260
Mil.
MediaWeek
Fox
is expected to take in a total of $225 million in advertising
revenue on Super Bowl Sunday, according to sources familiar
with the situation. Sources explained that this will
include the network's four-hour, pre-game show; Super
Bowl game telecast; and hour-long episode of its hit
drama, House, which leads out of the game. In addition,
the Fox owned-and-operated TV stations are expected
to take in about $35 million in ad revenue locally for
the similar schedule of programming, bringing the total
take to $260 million.
The
Super Bowl telecast itself, which contains 63 ad units,
is expected to bring in about $170 million, with the
average spot selling for $2.7 million. Some of the multispot
advertisers in the game paid less per unit; however,
about five advertisers who bought individual units with
ad time close to sellout, paid as much as $3 million
per unit.
Fox
officials would not comment on the numbers.
-----------------------------------